About Promersion

We support organizations across the full liquid cooling ecosystem, from chip and IT platform stakeholders through cooling technology providers, facility operators, supply chain participants, and end users. Our work sits at the intersection of technology, market dynamics, and real-world deployment, helping clients navigate a rapidly evolving landscape that is still forming rather than fully standardized.

Promersion’s services include analytics-driven market and technology assessments, strategy development, deployment and business model evaluation, industry engagement support, and structured training for multidisciplinary teams. We help organizations separate technical reality from market noise, align their capabilities with realistic industry trajectories, and position themselves effectively within a volatile and fast-changing environment.

In parallel with client engagements, Promersion plays an active role in building and stimulating the global liquid cooling community. This includes deep involvement in industry collaboration initiatives such as the Open Compute Project, as well as direct engagement with stakeholders working on interoperability, standards, and adoption challenges. This dual perspective allows Promersion to connect strategic insight with practical industry momentum.

Promersion operates across all liquid cooling technologies, including immersion and cold plate solutions, while maintaining a technology-neutral and client-aligned position. We do not sell products, represent vendors, or own client IP. Our role is to provide clarity, structure, and strategic direction at the points where technology, operations, and business decisions intersect.

About Rolf Brink

Rolf Brink is the Founder and CEO of Promersion. With nearly three decades of experience across IT platforms, data center infrastructure, and advanced cooling, he works with organizations across the ecosystem to develop strategy, navigate market dynamics, and align technology decisions with real-world deployment and business realities.

Rolf’s involvement in liquid cooling gained significant momentum in 2015 when he founded an immersion-focused company that went on to become a recognized player in the industry. Following his exit, his focus shifted toward broader industry enablement through Promersion, where he now supports clients across all liquid cooling technologies. His focus lies with analytics, strategy development, engagement models, and structured training for multidisciplinary teams operating in a rapidly evolving and still-forming market.

Alongside client work, Rolf plays a central role in industry collaboration. Since 2017, he has been deeply involved in the Open Compute Project (OCP), where he has led and shaped the immersion cooling community into one of the largest and most influential initiatives within OCP. His efforts have focused on fostering collaboration, improving interoperability, and accelerating realistic adoption of liquid cooling technologies across the global industry. In recognition of this work, he received the OCP Leadership of the Year Award in both 2021 and 2023.

Rolf is a seasoned speaker and moderator, regularly leading open community sessions within OCP and delivering keynote presentations at major industry events. He is equally comfortable addressing large conference audiences, executive leadership teams, technical specialists, and investor forums, tailoring his message to connect strategic direction with technical and market realities.

Beyond his professional activities, Rolf is committed to sustainability and high-tech innovation. As an investor and advisor, he supports initiatives that align with long-term energy efficiency, responsible infrastructure growth, and the practical transition toward more sustainable data center architectures.

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